Ms. Dewey - Microsoft’s introduction to their Live Search engine.
Quite amusing. Microsoft has decided to encourage people to try out their rather bloated and power-hungry search engine by having an actress play out a role of well … a guide to the search engine? I am sure you can probably figure out all sorts of antics.
Jack Kapica who blogs at the Globe and Mail also had some interesting things to say. Notably, The hottest woman on the Net
As a marketing ploy, Microsoft hasn’t done all that bad. It has to be better than their ad campaign for the Zune. Nevertheless, let’s just hope this isn’t the actual search engine because I would never use a search engine that takes that long to load. But I assume Microsoft knows what they’re doing (somewhat) and Ms. Dewey and her search engine allow people to try the Live Search out … or rather … waste their time typing in random statements to determine her response.
technorati tags:search, engine, marketing, advertising, microsoft, technology
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